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William Hill Football coupons are one of the most popular betting options going. We take a look in more detail at what football coupons are and how you can make the most of them with William Hill.

Football coupons are a great way to place a treble, 4 fold, or an accumulator, offering huge winning from bets as low as 10p. A paper bet slip was traditionally used to predict the result with, with the only market being ‘home draw away’. Although paper slips are still used by a lot of fans, the majority of football coupons are completed online. Not only does it not require a journey done to your local betting shop, but you also have a massive range of markets to bet on, such as under/over total goals or result at half time. We’ll cover the main football coupons people use and if they are worth using.

Before you can place any bets or use the football coupons on the William Hill website, you need an account which you can create at Registration takes only a few minutes, and you can sign up on the mobile app or website. New players can get £30 in free bets when they bet just £10.

New customers who register, deposit & bet via Mobile only, min £10 stake, win only, min odds 1/2, free bets credited as 2 X £15 (30 day expiry), free bet/player/payment method/country restrictions apply.


Bet £10 Get £30 In Free Bets

18+ New Players only. For free bet wagering requirements and minimum odds read T&C’s.

Terms & conditions apply
New customers who register, deposit & bet via Mobile only, min £10 stake, win only, min odds 1/2, free bets credited as 2 X £15 (30 day expiry), free bet/player/payment method/country restrictions apply.

Football Match Result Coupons

Match result coupons are by far the most popular coupon used at William Hill. This is where you simply bet on the result of the match after 90 minutes by selecting the home team, away team, or selecting a draw. On a paper slip, the left-hand column will display the match taking place with the odds for each outcome; there will be three tick boxes next to each game to indicate home draw and away, draw a horizontal line across the box that corresponds to your choice in that match. Once you have made your selections, simply choose your bet type and stake in the bottom right of the slip and take it to the cashier who will confirm the bet for you.

Doing this with online bookmakers such as William Hill or Paddy Power makes this process easy. Simply go over to the football tab from the home page, click on the coupons tab. You will then be greeted by the range of markets. For a newer player, stick to popular matches or both teams to score, these will keep it simple for you to understand and have excellent returns from a small wager. After you’ve selected the market you wish to use, you will see the games available on that coupon appear, you can simply tap the result you think will happen, and it will be added to your online bet slip.

William Hill Football Coupons

To view your bet slip, click the paper icon in the top right of your device, this menu will display all the games you wish to bet on and the corresponding odds. If you scroll down, you can select the type of bet you wish to use. The most common bet types are doubles, triples, 4 fold, and accumulators. After you’ve entered your stake, simply click confirm bet at the bottom of your screen to officially confirm the bet.

William Hill football coupons are probably one of the most famous and popular football coupons going. The bookie has been in business for over 80 years and has a rich heritage in football betting.

Both Teams To Score Football Coupon

Both teams to score is exactly how it sounds; you are placing a bet on that both teams will score at some point in the game, no matter the scoreline after 90 minutes. This market isn’t available on many paper slips, so this is more exclusive to online players. The odds on this market are massively reduced you can imagine, all it takes is a lucky deflection in a 4-0 game, and the bookmaker is paying out, so they have had to manage the risk as much as they could. Also, the odds will be lower due to the outcome being Yes or No, a 50/50 split.

The odds are typically set to evens or 5/6 if the game looks one-sided on paper. This means you need to add quite a few games to your slip to get a substantial return, although the odds are higher on these coupons.

Using the William Hills website or app, betting on Both Teams To Score is simple. Similar to how we got to the match result football coupon, click football on the left side menu, then coupons from the drop-down menu. In the menu you are shown, you’ll see Both Teams To Score as the second option. After clicking this, you’ll be presented every game available on the coupon, simply click ‘yes’ or ‘no’ to whether you believe both teams will score in that match.

Every selection will be added to your bet slip, accessible from the paper icon in the top right. Once you have selected the result of every match you wish, go to your bet slip and enter a stake in the bet type you want to use, after entering your stake and officially confirm your bet.

Goal In Both Halves

Another market that has gained popularity in recent years is Goals In Both Halves, as the name implies, it is a straightforward bet, will there be a goal in both halves of the game. Due to the drastic increase in data available to the public in recent years, this market has been one of the most profitable if you’re willing to perform the research. It’s known that some teams perform better in the first half, and others pick up form during the second on a consistent basis, and savvy bettors are using this to their knowledge.

Similar to Both Teams To Score, the odds on this market are evens or very close to it at best, meaning you’ll need to rack up a few of these wins to win big. This is a very popular football coupon to use with William Hill and is very easy to use.

Under/Over Goal Amount

For similar reasons to Goal in Both Halves, the Under/Over market has boomed in recent years due to the data available. Fans are a lot more knowledgeable on the in-depth statistics of both a team’s attack and defence; this leads to bettors being able to get a good idea on the pace of the game and whether it will be high scoring or not. You don’t really need to be a data wizard to get a good idea of this as well, simply look at the Premier League table or Championship table and look at the goals for (GF) & goals against (GA) columns to see who is the best attacking and defending teams in the league to give you a good idea of what games will be low & high scoring.

Some sites such as William Hill & bet365 give you these stats on their website, minimising the work for the player, players can also keep track of the live scores for the games on the website using their in-play feature or looking at their online bet slip.

Total Players Shots On Target

This market is tailored for the experienced market, who have advanced knowledge of teams and player tendencies s specific defensive setups. Due to its complexity, you can yield some impressive returns from these bets. You can play it safe and bet on the minimum amount of shots on target a player will have; obviously, this can be predictable and won’t give incredible odds. However, when you bet on the exact amount of shots a player has, you have massive winning potential, especially if that player isn’t necessarily an attacking-minded player.

How To Use William Hill Football Coupons To Maximize Profit?

If used correctly and in conjunction with each other, you can make some serious money. We’ll show you how we would go about starting with the football coupons at Willaim Hill then working up.

Utilise Trixie Bets

On every match day, select two games in which you there is a massive favourite and select them, you need then need to choose one game where it’s considered even or if you think there could be an upset and place them into a Trixie bet. The Trixie bet will return winning even if only 2 out of the three teams win and even more if all three games win. By selecting two favourites, your chances of winning 2 of 3 are high, creating a security blanket for your bet, whereas if that 3rd game goes your way, it’ll skyrocket your winnings.

Trixie Bets can be complicated if you’re doing them using a paper slip, so I would personally recommend downloading your favourite bookmaker’s app, I would go for SkyBet or William Hill, and they’ll take care of all the maths for you. I have included more about Trixie bets in the FAQ’s below if you’d like to learn more.

Bet Less On Match Result Coupons, More On Both Teams To Score & Over/Under Coupons

Match Result Coupons are appealing to a lot of players due to its simplicity and the money it can return.

However, would you prefer 1/3 odds or 1/2 odds?

Obviously, you want 1/2 odds, that’s what betting in the Both Teams To Score & Over/Under coupon markets give you. So simply perform 15-20 minutes of research before you place your bets to provide yourself with a good idea of what games are going to be high/low scoring, and you’re in a better position than you’d ever be with match result coupons.

I’m not saying to not use match result betting altogether; I simply would only use them to build out bets by betting on the clear favourites, look at Barcelona, Real Madrid, PSG & Bayern Munich.

Keep Up With Football News

This may seem like a no-brainer, but keeping on top of football news for player injuries and manager sackings can give you a good advantage on match day. You can do this by looking at BBC football once a day for the latest news.

Use The Most Recent Football Coupons Every Time

Bookmakers are constantly updating their match day coupons up to the 12:00 kick-off on Saturday, so do not build your bet in the week building up to the weekend. Perform your research and make notes of the bets you’re going to place, then on match day, you are going want to search for your bookmaker’s updated coupon for today, for me I would go on the William Hill football coupon for today tab to get their most up to date coupon listings. You may spot a game or two in which there is some easy money to be made.


How Do I Sign Up With William Hill?

To sign up to William Hill, simply go to their website or app and click ‘JOIN’ in the top right of the screen. You will be asked to create an account; you’ll need a username, email address, and password in order to create your William Hill login details. Follow the instructions on the screen in order to verify your account in order to deposit funds into your account. You can then use the left navigation menu to find the William Hill football betting coupon. After you’ve signed up, you are eligible to watch a variety of football completely free with no mandatory bet so you can not only keep up with the live scores, but you can watch the game.

Does William Hill Give Free Bets?

William Hill runs many promotional campaigns in which existing customers are given free bets for their loyalty. Nevertheless, new players can sign up with William Hill to receive their sign up bonus in which if your deposit £10, William Hill will give you an additional £30 to play with.

What Is The Promo Code For William Hill?

New players can use the welcome offer promo code ‘C30‘ to claim their free 3x£10 free bets at sign up.

What Is A Trixie Bet?

A Trixie bet is a bet type offered by many bookmakers built up of 3 double & 1 treble. The advantage of this bet type is that you have a higher chance of a win, although the chance of a huge win is reduced.

An example of a £1 Trixie bet for a matchday would be the below:

  • You bet on Liverpool to beat Crystal Palace at 2/1
  • You bet on Manchester City to beat Wolves at 3/1
  • You bet on Chelsea to beat West Ham at 4/1

Under the rules of a Trixie bet, 3 double bets are made along with a treble bet; these are as below;

  • Double Bet 1 – Liverpool & Manchester City win
  • Double Bet 2 – Liverpool & Chelsea win
  • Double Bet 3 – Manchester City & Chelsea win
  • Treble Bet 1 – Liverpool, Manchester City & Chelsea win

By placing a Trixie bet, players are looking to form the best bet that they get some form of return back from their wager.